---
title: MZ Blog | Michaletz Zwief | Branding
description: Branding | MZ Blog shares ideas and articles about branding, content, design, inbound, social media, analytics, new projects and more.
---

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# Branding

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## [![Crafting a Strategic B2B Color Palette](https://blog.mzltd.com/hs-fs/hubfs/color-palette-blog-1200.jpg?length=500&name=color-palette-blog-1200.jpg) Crafting a Strategic B2B Color Palette Branding](https://blog.mzltd.com/crafting-a-strategic-b2b-color-palette)

## [![The Complete Guide to Building, Refreshing, and Maintaining a B2B Brand Identity](https://blog.mzltd.com/hs-fs/hubfs/brand-pillar-blog-1200.jpg?length=500&name=brand-pillar-blog-1200.jpg) The Complete Guide to Building, Refreshing, and Maintaining a B2B Brand Identity Branding Featured](https://blog.mzltd.com/the-complete-guide-to-building-refreshing-and-maintaining-a-b2b-brand-identity)

## [![Refreshing Your Brand: The Value and Process](https://blog.mzltd.com/hs-fs/hubfs/shutterstock_446138434edit.jpg?length=500&name=shutterstock_446138434edit.jpg) Refreshing Your Brand: The Value and Process Branding](https://blog.mzltd.com/refreshing-your-brand-the-value-and-process)

## [![The Brand Identity Prism: Why It’s Valuable and How to Develop One](https://blog.mzltd.com/hs-fs/hubfs/brand-prism-blog-update-1200.jpg?length=500&name=brand-prism-blog-update-1200.jpg) The Brand Identity Prism: Why It’s Valuable and How to Develop One Branding](https://blog.mzltd.com/breaking-down-the-brand-identity-prism-why-its-a-valuable-component-of-your-marketing-strategy)

## [![What Memorable B2B Taglines Have in Common](https://blog.mzltd.com/hs-fs/hubfs/Images/tagline-blog-770.jpg?length=500&name=tagline-blog-770.jpg) What Memorable B2B Taglines Have in Common Branding](https://blog.mzltd.com/what-memorable-b2b-taglines-have-in-common)

## [![Nonprofits & Foundations: To raise revenue, never lower the standards of your branding and communications.](https://blog.mzltd.com/hs-fs/hubfs/Images/non-profit-branding-blog-770.jpg?length=500&name=non-profit-branding-blog-770.jpg) Nonprofits & Foundations: To raise revenue, never lower the standards of your branding and communications. Branding](https://blog.mzltd.com/nonprofits-and-foundations-to-raise-revenue-never-lower-the-standards-of-your-branding-and-communications)

## [![Designing the Perfect Logo for Your Brand](https://blog.mzltd.com/hs-fs/hubfs/Images/logo-blog-770.jpg?length=500&name=logo-blog-770.jpg) Designing the Perfect Logo for Your Brand Branding](https://blog.mzltd.com/designing-the-perfect-logo-for-your-brand)

## [![Build a Better Brand—no Internet Access Needed](https://blog.mzltd.com/hs-fs/hubfs/Images/build-brand-1-770.jpg?length=500&name=build-brand-1-770.jpg) Build a Better Brand—no Internet Access Needed Branding](https://blog.mzltd.com/build-a-better-brand)

## [![Why Branding Matters](https://blog.mzltd.com/hs-fs/hubfs/Images/your-brand-4-770.jpg?length=500&name=your-brand-4-770.jpg) Why Branding Matters Branding](https://blog.mzltd.com/why-branding-matters)

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[Marketing Video](https://blog.mzltd.com/topic/marketing-video)

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